This qualification is suitable for individuals who are interested in social media marketing and learning about the use of social media platforms and websites to promote a product or service. The focus of this qualification is on building social media marketing strategies incorporating different online and social media platforms.
(Those students who do not meet the minimum English requirement will need to package this program with an English Course before proceeding to this qualification).
Monthly intakes available. Please Contact us for more details.
|SMMBCM501A||Plan, implement and manage blog and content marketing|
|SMMMSM502A||Plan, implement and manage mainstream social media marketing strategies|
|SMMNSM503A||Plan, implement and manage niche social media marketing strategies|
|SMMBPB504A||Establish and build a strong personal brand in social media|
|SMMEMS505A||Plan, implement and manage email marketing|
|BSBMKG502||Establish and adjust the marketing mix|
|BSBMKG507||Interpret market trends and developments|
|BSBMKG515||Conduct a marketing audit|
All units of competence will be assessed using a selection of tools (Portfolios, Reports, Role-plays, Projects, Practical observations, Case studies, Questioning, Simulation activities, and written tests)
An application can be made for RPL when the learner believes that they have already attained the necessary skills and competencies elsewhere (Work, other study etc.). An RPL application form is available from the reception upon request or on the college website (http://kcbt.wa.edu.au/students/forms/).
Students will be required to provide documentation to support their application. The application will be processed and an assessment made in accordance with the KCBT RPL and mutual recognition Policy and Procedure.
Learners, who can demonstrate they already hold any of the Units of Competency specified above, may be eligible to receive a credit transfer for those units. They will need to submit a verified Certificate or Statement of Attainment issued by a RTO for recognition purposes.
Please complete RPL or Credit Transfer or Exemption Form (http://kcbt.wa.edu.au/students/forms/) and attach detailed documents of your relevant experience / study, completed academic transcripts and official unit description(s) to your application.
Learners who are awarded a credit transfer will be exempted from completing those units at KCBT
After achieving the 10118NAT Diploma of Social Media Marketing, learners may undertake:
Apply online and open up a world of opportunities.